Friedrich Nietzsche said what doesn’t kill you makes you stronger, but I’m convinced what doesn’t kill you makes you afraid. This article is about what doesn’t kill you. I get so tired of the media inspired hysteria and hype. We worry about these non-threats due to the availability heuristic of the human brain that comes from dramatic images and stories we see in the media. We can easily bring to mind examples and it makes our brains think they are common occurrences.